AIS has partnered with the National Football League —the world’s No.1 professional American football league—as the official broadcaster in Thailand, offering Thai viewers full access to major NFL matchups legally via AIS PLAY. This collaboration strengthens AIS’s position as a leading digital platform for sports and entertainment, while helping to grow the American football fan base in Thailand. Backed by AIS’s powerful mobile and fixed broadband networks, the partnership brings world-class sports content closer to Thai audiences than ever before.
Pratthana Leelapanang, Deputy Chief Executive Officer and Chief Operating Officer, AIS, stated: “This partnership marks an important milestone for AIS PLAY as we continue to enhance our service offerings by adding sports content like American football— a fast-growing global sport. It allows Thai sports fans to conveniently enjoy world-class competitions, powered by AIS’s robust mobile and fixed broadband networks.
We believe the NFL, the world’s largest and most influential professional American football league, will strengthen AIS PLAY’s sports content lineup, reinforcing our role as Thailand’s leading destination for integrated sports and entertainment. This aligns perfectly with the needs of today’s digital audience who seek high-quality, easily accessible, and legally licensed content. Moreover, it plays a key role in supporting the growth and long-term expansion of American football in Thailand.”
“We’re thrilled to collaborate with AIS to bring NFL content to Thailand,” said Head of Europe and APAC at the NFL Brett Gosper. “We’re eager to continue to grow an American football fan base across the region, and with a world class partner in AIS, this is another key moment for our global expansion.”
The 2025 NFL season will feature all 32 teams competing throughout the regular season and playoffs, running from September through January. The season will culminate with Super Bowl LX on February 8, 2026 at Levi’s Stadium in the Bay Area in California. AIS customers can catch every key matchup live on AIS PLAY, accessible across all devices—smartphones, tablets, and smart TVs.
