FWD Insurance Launches Agency Year Plan 2026, Spotlighting “FWD FutureMe” to Elevate Agents into Professional Advisors

FWD Life Insurance PLC (FWD Insurance) starts the year with its major annual meeting, Agency Year Plan 2026, under the concept “The Year of New Beginnings – Rising to a Brighter Future, Together”, to announce the vision and direction of its agency channel.

The focus is on quality growth through a new way of working that combines high-tech capabilities with a high-touch, people-centred approach. The company will continue building the next generation of talent through the “FWD FutureMe” programme and prepare a range of support tools so that agents can step into the role of “professional financial advisors”, ready to deliver security and a differentiated experience for customers.

Mr. David Korunić, CEO for Thailand and Cambodia, FWD Life Insurance PLC

Mr. David Korunić, Chief Executive Officer for Thailand and Cambodia, FWD Life Insurance PLC, said: “For FWD Insurance, people development is a key pillar of sustainable growth. In an era where customers are looking for not just a life insurance policy, but also confidence and a partner who can help plan for the long term, we are committed to investing in building a strong foundation for our agents.

This year, the Agency Year Plan 2026 meeting serves as a roadmap that sets the direction for a new beginning for the agency channel. FWD will raise professional standards through modern support systems and comprehensive tools so that FWD agents can grow in their careers with confidence and become advisors that customers can trust at every stage of life.”

FWD Insurance’s agency-channel strategy for 2026 is driven by three core pillars to create shared success:

  • Future Ready: Preparing strong infrastructure to support agents’ work smoothly and continuously
  • Future Proof: Elevating skills and professionalism to the standard of financial advisors who can adapt to every change
  • High-Tech, High Touch: Integrating digital innovation to improve work efficiency, while building deep and meaningful relationships with customers

This year’s highlight is the continuation of “FWD FutureMe”, a systematic agent development programme designed to strengthen skills and elevate new-generation agents into professional advisory roles within one year. The programme has shown clear results, including a higher active ratio and improved effectiveness in customer service.

In addition, FWD Insurance is planning to build long-term sustainability by preparing to establish “The Recruiter Club”, a special club for agency leaders with a passion for building teams, under the concept “Where Leaders Build People”.

This will provide an opportunity for interested leaders to learn professional coaching and people-management skills, with the goal of creating high-quality recruiters to pass on a unified working culture under the principle of “One Team, One Goal”, and jointly build a sustainable, high-quality agency community.

“We believe that beginning 2026 with a clear strategy and powerful tools will enable FWD agents to plan and design their career paths in a structured and systematic way, and deliver a differentiated life insurance experience that connects with customers more deeply than ever before—becoming an important force in truly changing the way people feel about insurance,” Mr. David concluded.

Those interested in a financial advisor career path with FWD Insurance and the FWD FutureMe programme can contact [email protected] for more information.