Card X Company Limited (CardX), a credit card and personal loan provider under the SCBX Group (SET: SCB), continues to advance its strategy of delivering elevated lifestyle experiences for wealth clients holding the SCB WEALTH Credit Card by CardX. Through a collaboration with Siam Paragon, a global luxury destination, the partnership presents a refined shopping experience that seamlessly integrates financial privileges with premium lifestyle offerings through the exclusive event “An Elevated Luxury Brand Shopping Experience.”
The event offers exceptional benefits, including cashback and shopping vouchers totaling up to THB 30,000*, along with up to 22%* cashback on spending across participating world‑class fashion and jewelry brands at selected luxury boutiques, in accordance with specified terms and conditions. This exclusive experience was specially curated for SCB PRIVATE BANKING and SCB FIRST clients, underscoring the premium positioning of the SCB WEALTH segment.
Mr. Panya Vechbanyongratana, Chief Business and Channel Officer of Card X Company Limited (CardX), stated “The SCB WEALTH Credit Card by CardX is designed to seamlessly connect the world of finance with an elevated lifestyle. This exclusive luxury shopping event at Siam Paragon reflects CardX’s strength in crafting benefits that genuinely resonate with wealth clients through the co‑branded SCB WEALTH Credit Card by CardX, while clearly and effectively reinforcing our philosophy of Beyond Wealth, Beyond Possibilities.”
Ms. Salisa Hanpanich, Executive Vice President, High Net Worth and Affluent Segment, and Acting Executive Vice President, Wealth and Insurance Capability Development, Siam Commercial Bank PCL (SCB), commented “SCB WEALTH clients seek more than financial privileges; they value experiences that reflect their personal identity and refined taste. Our collaboration with Siam Paragon represents an elevation of the wealth client experience—particularly for SCB PRIVATE BANKING and SCB FIRST customers—by delivering comprehensive value across both financial and lifestyle dimensions, while reinforcing the Bank’s commitment to long‑term value creation for its wealth clientele.”
Mrs. Thanaporn Tantiyanon, Managing Director, Siam Paragon Shopping Center, added, “Siam Paragon is committed to delivering distinctive luxury experiences. Our partnership with SCB WEALTH Credit Card by CardX further enriches the shopping journey through a carefully curated blend of prestigious brands, refined ambience, and access to high‑potential clientele. The initiative has been very well received and reinforces Siam Paragon’s position as a luxury destination for discerning lifestyles.”
Beyond spending privileges, the event environment was thoughtfully curated to reflect the exclusivity of SCB PRIVATE BANKING and SCB FIRST clients—from the careful selection of luxury fashion and jewelry brands, to spatial design and personalized client care. The experience was crafted to go beyond shopping, offering an inspiring moment that embodies refined luxury living.
Siam Commercial Bank, through SCB WEALTH and CardX, remains firmly committed to expanding strategic collaborations with leading partners to further elevate the role of the co‑branded SCB WEALTH Credit Card by CardX beyond a traditional credit card. The card serves as a seamless connector between financial solutions and luxury lifestyle experiences, while continuously extending exclusive experiences across a broader range of lifestyle categories for valued clients. This commitment reinforces the Bank’s position as a leader in delivering distinctive, experience‑driven value for the new generation of wealth customers.
