“Bumrungrad” drives Thailand toward becoming the regional medical hub with cutting-edge innovation!! The hospital has launched “Smart Personalized HealthMatch” and “Biological Age” services, pioneering a new era of Smart Preventive Health through personalized health pathways.
The initiative aims to enhance the long-term health of the Thai population while attracting international residents and medical tourists to Thailand, contributing to national revenue and supporting sustainable economic growth.
Ms. Artirat Charukitpipat, Ph.D., Chief Executive Officer of Bumrungrad Hospital PCL (SET: BH), stated that non-communicable diseases (NCDs) account for more than 70% of global deaths, according to the World Health Organization (WHO). Traditional healthcare systems tend to focus on “diagnosing diseases only after symptoms appear”. As a leader in Smart Preventive Health, Bumrungrad leverages intelligent technologies to detect health risks early, enabling proactive health planning and prevention before diseases develop.
“Most recently, we introduced 2 cutting-edge innovations: “Smart Personalized HealthMatch”, an advanced artificial intelligence system that accurately matches individuals with the most suitable health check-up packages, and “Biological Age”, an assessment that analyzes the body’s true cellular age to evaluate chronic disease risk and support long-term health planning. These advancements aim to shift the healthcare landscape from reactive care to truly proactive, preventive care.”
“With growing public awareness around preventive health yet often overwhelmed by the complexity and variety of available check-up packages, the hospital has leveraged more than 45 years of data science expertise to develop innovations that truly meet individual health needs.”
Ms. Artirat added that Bumrungrad is committed to leveraging innovation as a key driver in both treatment and patient care. Beyond elevating the quality of medical services, innovation plays a crucial role in positioning Thailand as a regional hub for advanced medicine and medical technology. By delivering high-value healthcare services powered by cutting-edge innovation—an area recognized by the government as a New Economy engine—Bumrungrad aims to support the country’s long-term economic growth. The hospital is focused on serving both Thai patients and international clients, including expatriates and medical tourists, with the goal of attracting sustained healthcare revenue into Thailand.
Data shows that healthcare spending in Thailand accounts for approximately 5% of GDP, while the country’s medical tourism sector has grown by 10–15% annually in recent years (10.49% — Grand View Research; 15.7% — Future Market Insight), significantly outpacing Thailand’s average GDP growth of only 2–3%. This underscores that the value of the healthcare sector is expanding three to five times faster than the overall economy, positioning healthcare as a key long-term economic engine.
Global market data also indicates that the medical tourism industry was valued at USD 144.5 billion in 2024 and is projected to reach USD 704.8 billion by 2033, representing a rapid CAGR of 19.08%, one of the fastest-growing segments in the global healthcare industry. With the Asia–Pacific region accounting for more than 25.5% of the global market, Thailand is exceptionally well-positioned to capture this growth.
“The global healthcare trend is shifting toward preventing disease before it occurs. As a leader in holistic care and Smart Preventive Health, Bumrungrad is committed to applying advanced technologies to deliver the greatest benefit to our patients. Smart Personalized HealthMatch and Biological Age together enable a fully ‘personalized health journey’, reinforcing our position as a global leader in smart healthcare. This achievement is further reflected in Bumrungrad being ranked among the World’s Best Smart Hospitals 2026—placing 195th out of 350 leading hospitals worldwide and No. 1 in Thailand—according to a survey by Newsweek and Statista,” Ms. Artirat said.
Smart Personalized HealthMatch: Making the Right Choice Easy and Precise
Dr. Punjapa Laungararm, M.D., LL.B., Preventive Medicine Physician and Division Director of Patient Safety & Medical Record Management at BH, explained that Smart Personalized HealthMatch serves as a “personal health program advisor” developed to address the confusion many people face when choosing from numerous health check-up packages and to prevent the selection of services that may not align with their actual needs.
The system analyzes basic health information provided by users through the hospital’s website—such as age, gender, family history, and lifestyle factors—and processes the data in real time to “match” each individual with the most relevant primary and supplementary check-up packages tailored to their specific needs.
The key benefits of Smart Personalized HealthMatch include:
- Precision and relevance: Enables individuals to invest wisely in their health by focusing on necessary tests while ensuring no hidden risks are overlooked.
- Simplicity and speed: Transforms a complex decision-making process into one that can be completed within minutes.
- Confidence in decision-making: Empowers users to choose the right packages with assurance, supported by a system developed on sound medical principles.
Biological Age: Revealing Your Body’s True Age for Better Long-Term Planning
Dr. Suwanna Suwannaphong, M.D., Cardiologist at BH and Program Director of VitalLife Scientific Wellness Center, noted that beyond selecting the right health program, understanding one’s current physical condition is essential. Biological Age represents the true age of the body’s cells, which may be older or younger than chronological age. Knowing this value is therefore critically important.
“The uniqueness of Bumrungrad’s Biological Age assessment lies in its use of an advanced AI algorithm, based on large-scale health data from more than 200,000 patients of diverse ethnic backgrounds. This extensive dataset enhances the accuracy of the analysis, and the methodology has been internationally recognized through publication in scientific journals.”
The Biological Age assessment offers 2 key benefits:
- Early indication of chronic disease risk: Research shows that a biological age higher than chronological age is associated with elevated risks of cardiovascular disease, cancer, dementia, and metabolic disorders.
- A powerful monitoring tool: Biological age can be improved through lifestyle changes, making this assessment a measurable, science-based tool for tracking progress and supporting effective longevity and anti-aging strategies.
By integrating these 2 innovations, Bumrungrad can deliver a truly Personalized Health Journey—from risk assessment with Smart Personalized HealthMatch to long-term health planning through Biological Age analysis. The ultimate goal is to support longevity with better health and an enhanced quality of life.
