On Monday, registration for the “Thai Chuay Thai Plus” (Thai Helps Thai Plus) program commenced. This initiative targets the general public under the 60/40 co-payment scheme, whereby the government subsidizes 60% of costs while individuals pay the remaining 40%. The program utilizes a centralized database of more than 30 million eligible participants, all of whom can register via the Paotang application.
Under this new phase, eligible individuals will receive a budget of THB 1,000 per person each month for a period of four months. Registration is required for all applicants between May 25 and May 29, 2026.
The benefit can be used at over one million participating merchants nationwide from 6:00 AM to 11:00 PM daily, beginning June 1 and ending September 30, 2026. Payments must be made via the G-Wallet and are limited to THB 200 per day. Notably, any unused daily allowance will not roll over to subsequent months.
Equity analysts expect this policy to provide a positive impetus for the retail, food and beverage, and finance sectors. Tisco Securities identified that both the Thai Chuay Thai Plus program and the recent increase in top-ups for the State Welfare Card are supportive of listed companies such as CPAXT, CPALL, BJC, ICHI, CBG, OSP, MTC, TIDLOR, and AEONTS.
In parallel, the government’s ongoing efforts to restructure the energy sector by reducing reliance on fossil fuels and encouraging the adoption of alternative and renewable energy sources are also noteworthy. Measures include the promotion of electric vehicles (EVs) and renewable power generation, coupled with initiatives to develop workforce skills and innovation for a new energy framework.
Stocks poised to benefit from these policies include those in the integrated energy and renewable power sectors, specifically PTT, BCP, GULF, and GPSC, as well as financial groups like KKP and TTB. Companies involved in the distribution of solar panels and essential equipment, such as COM7, GUNKUL, SOLAR, and ICN, stand to gain. The industrial estate and construction sectors, represented by firms such as AMATA, WHA, CK, and STECON, are also expected to benefit.
Pi Securities stated that the Thai Chuay Thai Plus program, under the 60/40 co-payment mechanism, is ultimately “better to have than not.” With a total project budget of THB 175 billion, this figure represents a relatively small proportion compared to Thailand’s overall economy, which is valued at about THB 18 trillion.
As such, the analyst views the program as a measure to “support economic stability” rather than serving as a significant upside or a robust driver of GDP growth. According to government estimates, the scheme may help boost GDP by approximately 0.5%.
In terms of market impact, select companies are likely to benefit, especially those in the retail sector, such as CPAXT and CPALL, as well as non-bank lender stocks like MTC, SAWAD, and TIDLOR. However, these gains are not expected to provide a strong upside to the overall market.





