SNNP Eyes Robust Revenue Growth in 2026 with Localized Offerings and Global Expansion

Mr. Thakorn Chaisathaporn, Chief Executive Officer of Srinanaporn Marketing Public Company Limited (SET: SNNP), revealed that the company is targeting mid- to high-single-digit revenue growth in 2026, following total revenue of THB 5,662.2 million last year. This growth is expected from both international and domestic markets.

The strategy for 2026 focuses on expanding core product groups both locally and internationally. Growth in Thailand will be driven by advertising across various media channels. Internationally, SNNP will utilize a Local Strategy, which involves adjusting the main brands’ manufacturing processes, flavors, packaging, and promotions to suit each country.

For the business direction in 1Q26, overseas markets, which account for about 19% of revenue, continue to show a positive outlook, mainly driven by strong growth in Vietnam, while other countries also show favorable trends. However, sales in the Middle East during the period slowed slightly following regional unrest, due to the significantly higher Bunker Charge (war risk surcharge) and limited container availability.

Nonetheless, the company believes it will continue to see growth, albeit at a slower pace. For the Thai market, which accounts for 81% of revenue, no notable growth is expected as consumption remains subdued and there have been no significant signs of economic improvement since the beginning of the year.

In the short term, SNNP stands ready to handle disruptions amid potential impacts from the Middle East. If the conflict persists in the long term, raw material costs are likely to be affected, particularly energy, which currently represents about 3-4% of total production costs. Contingency plans are being prepared to mitigate risks.

For 2025, SNNP reported a net profit of THB 518.32 million, down 20.4% from THB 651.15 million seen in the previous year. Total revenue was THB 5,662.2 million, down 5.4% from the previous year’s THB 5,983.4 million, mainly due to lower sales revenue and the recognition of corporate income tax expenses following the expiration of the tax exemption in Vietnam.

Additionally, the Board of Directors on February 27, 2026, resolved to pay a 2025 annual dividend (operation period from January 1 to December 31, 2025) to shareholders in cash at THB 0.595 per share, totaling THB 536 million.

The company had already paid an interim dividend of THB 0.250 per share on September 5, 2025, leaving a remaining payment of THB 0.345 per share, or about THB 311 million in total. The ex-dividend date (XD) is set for May 5, 2026, and the dividend payment date for May 21, 2026.