CP Axtra Public Company Limited (SET: CPAXT) has officially announced the launch of its Employee Joint Investment Program (EJIP) No. 1, following a resolution by its Board of Directors on 20 February 2026. The program is designed to align the interests of key personnel with the company’s long-term success by facilitating periodic share accumulation.
The initiative, which will span a three-year period from 1 July 2026 to 30 June 2029, aims to foster a sense of ownership and strengthen commitment to corporate goals. Under the program’s terms, participating employees will have 5% of their monthly salary deducted, while CPAXT and its subsidiaries will provide a substantial 80% matching contribution on that amount. An appointed securities company will then invest these funds into CPAXT shares on the Stock Exchange of Thailand using a cost-averaging basis.
Participation is voluntary and specifically targets high-level staff, including Makro Store Managers, Hypermarket Store Managers, and employees at the Associate Director level and above. To be eligible, participants must have at least three years of service as of the program’s start date; however, company directors and advisors are excluded from the scheme.
While participants will enjoy full shareholder benefits—including dividends, capital gains, and voting rights—the program includes specific liquidity restrictions. Generally, shares cannot be sold before the program ends. However, the company has introduced a flexible “halfway” clause, allowing employees to sell up to 50% of their held shares once the program has reached 18 months (1 year and 6 months) of its duration.
CPAXT views the EJIP as a strategic tool to retain qualified personnel and improve work efficiency. By turning managers into shareholders, the company expects to see enhanced dedication that directly contributes to its organizational success.





