Maguro Group Public Company Limited (mai: MAGURO) has announced its 2Q25 consolidated financial statement through the Stock Exchange of Thailand as follows;
| Quarter | 2Q25 | 2Q24 |
| Net Profit (Loss) Million Baht |
32.10 | 12.91 |
| Earning Per Share (Baht) |
0.2500 | 0.1200 |
| % Change | 148.54 | |
| 6 Months | 2025 | 2024 |
| Net Profit (Loss) Million Baht |
64.60 | 33.04 |
| Earning Per Share (Baht) | 0.5100 | 0.3100 |
| % Change | 95.51 | |
In the second quarter of 2025, MAGURO recorded a net profit of THB 32.1 million, an increase of THB 19.2 million or 148.5% YoY from the same period last year of THB 12.9 million.
This growth was driven by higher sales revenue from new store openings and effective cost management. The Company’s net profit margin improved from 4.0% to 7.2% in the second quarter, reflecting enhanced profitability and improved cost efficiency during the period of business expansion.
Regarding 2Q25 total revenue, the company had total revenue of THB 447.5 million, an increase of THB 126.4 million or 39.4% YoY from the same period last year of THB 321.1 million.
The growth was primarily driven by the opening of seven new branches, comprising two Hitori Shabu outlets, one CouCou outlet, and four Tonkatsu Aoki outlets, which significantly contributed to the Company’s overall sales expansion. However, same-store sales growth (SSSG) showed a declining trend, impacted by the economic slowdown, a decrease in the number of international tourists, and the effects of an earthquake, all of which affected consumer spending behavior. In response, the company has continued to implement marketing and product strategies to mitigate these impacts, such as introducing a variety of new menu items and focusing on delivering value to customers in order to retain its existing customer base and enhance awareness among new customers.
As for the selling expenses, MAGURO recorded an expense of THB 128.5 million, an increase of THB 46.8 million or 57.2% YoY from the same period last year of THB 81.7 million. The increase was mainly due to significant branch expansion, with seven new branches opened in the first half of the year—more than in the same period last year. The ratio of selling expenses to revenue increased from 25.5% to 28.7%, primarily due to the Company’s rapid business expansion in line with its growth plan. These expense levels remain within the framework consistent with the Company’s investment plan to support branch expansion and enhance its revenue-generating capacity in the future.
Regarding administrative expenses, MAGURO recorded an expense of THB 41.9 million, an increase of THB 9.6 million or 29.8% YoY from the same period last year of THB 32.3 million. The increase was mainly due to license and system fees, cloud server service costs, personnel expenses (including the annual staff party), as well as expenses related to the brand perception and image survey (Survey Brand).
Additionally, the Board of Directors approved a dividend payment of THB 0.25 per share to be paid on 12 September 2025 with an ex-dividend date on 28 August 2025.
