Visa, a world leader in digital payments, announced the strategic outcomes of its flagship forum, “Navigating Tomorrow: Enabling Trust, Driving Success,” reinforcing the company’s pivotal role in safeguarding and advancing Thailand’s digital economy. The high-level gathering at Bangkok Marriott Marquis Queen’s Park convened key regulators and industry leaders to officially unveil the “Visa Thailand Security Roadmap 2025” a strategic blueprint designed to accelerate innovation while strengthening the resilience of the nation’s payments infrastructure.
The forum brought together distinguished speakers from Visa, including Stefaan D’Hoore, Regional Risk Officer, Asia Pacific; Hak Kim, Head of Products & Solutions, Regional Southeast Asia; and Phillip Finnegan, Head of Featurespace, Asia Pacific. They were joined by prominent external experts such as Atis Ruchirawat, Chairman of the Thai Credit Card Club; Dr. Nakarin Amarase, Deputy Director, Bank of Thailand; Rywin Voravongsatit, Chairman of the Fraud Working Group, Thai Credit Card Club; and Supphavit Hongamornsin, Regional Senior Director, ShopeePay and Country Head, Monee Thailand.
The forum highlighted that, in an era of escalating and AI-driven fraud, security must be viewed as the catalyst for trusted commerce. The core message centred on collective action, foundational security standards, and the adoption of next-generation AI technologies to ensure the ecosystem achieves sustainable, long-term growth.
5 Key Strategic Takeaways from the Forum
1. United, AI-Driven Defence for Future-Proof Payments
The global scale of organised cybercrime, with annual losses reaching $10.5 trillion and Thailand’s own $1.8 billion scam crisis, demands a shift from isolated defence to collective action. Visa is reinforcing its commitment to a networked defence model, leveraging global AI platforms, real-time intelligence-sharing frameworks, and robust compliance standards to combat sophisticated, automated threats such as AI-driven impersonation, synthetic identities, and high-speed attacks.
2. The Foundation of Secure Commerce: Tokenisation and Advanced Authentication
To meet rising consumer expectations for seamless, secure experiences, the industry must prioritise foundational security elements. Tokenisation remains the core technology for flawless checkout, removing vulnerable Primary Account Numbers (PANs) from the ecosystem. This is complemented by advanced security standards, including EMV 3DS authentication and biometric integration, ensuring end-to-end security as payments shift to mobile and embedded finance channels.
3. Visa’s Security Roadmap Mandates Multi-Dimensional Readiness for Trusted Growth
“Visa Thailand Security Roadmap 2025” is a proactive strategy designed to highlight the importance of adopting tokenisation across all sectors. Its goal is to increase transaction approval rates, reduce fraud, and implement advanced security technologies to prevent large-scale fraudulent activities. Visa has developed innovations to create a seamless payment experience, powered by biometric authentication, passkeys, and emerging technologies such as agentic AI and cloud token frameworks. In summary, this roadmap lays the foundation for digital trust as the cornerstone of Thailand’s payment ecosystem and reinforces Visa’s commitment to secure and sustainable growth.
4. Regulatory-Industry Alignment is Crucial for Responsible Innovation
Trusted growth in the digital economy relies on strong public-private partnership. The forum’s panel, featuring leaders from the Bank of Thailand and the Thai Credit Card Club, affirmed the importance of open dialogue, regulatory sandboxes, and joint initiatives such as real-time fraud reporting to foster responsible innovation while maintaining the security and resilience of Thailand’s payments infrastructure.
5. Holistic Risk Management Demands Adaptive, Real-Time AI Solutions
Visa is empowering partners with Visa Protect, a holistic fraud management approach powered by machine learning. Solutions such as Visa Consumer Authentication Service (VCAS) and Featurespace’s ARIC Risk Hub provide real-time behavioural analytics and adaptive risk scoring, enabling issuers and merchants to detect novel fraud patterns instantly, maximise revenue by reducing false positives, and safeguard transactions across both card and non-card payment rails without compromising user experience.
“Navigating Tomorrow: Enabling Trust, Driving Success” set the strategic direction for Thailand’s digital payments ecosystem and reaffirmed Visa’s position as the market leader in payment security innovation. By championing advanced technologies, fostering industry collaboration, and establishing new standards for resilience and trust, Visa continues to shape the future of secure commerce in Thailand and beyond. Organisations embracing these five pillars will be empowered to navigate tomorrow’s challenges with confidence, supported by Visa’s unwavering commitment to innovation and security excellence.
For more information on Visa Thailand Security Roadmap 2025–2028, visit: https://www.visa.co.th/content/dam/VCOM/regional/ap/thailand/global-elements/documents/visa-thailand-security-roadmap-2025-2028.pdf
