A Vibrant Start at AIS ACADEMY for THAIs | LIFE FEST 40+: A Milestone for Lifelong Learning The event came alive from the early hours as crowds gathered at AIS ACADEMY for THAIs | LIFE FEST 40+, marking it as a pivotal destination for knowledge and learning. The event reaffirmed the role of AIS Academy in integrating all sectors to elevate the quality of life for Thai people.
The atmosphere was filled with powerful activities, including: JUMP THAILAND Hackathon 2025, an AI-driven innovation platform unlocking the potential of the younger generation while creating sustainable job opportunities and income for the elderly and people with disabilities. “Mission: Think Ahead x Life Fest 40+”, a stage where leaders from across sectors shared their visions to drive social stability and resilience. “Life Hack 40+… Know Early, Still in Time”, a seminar offering complete perspectives on financial literacy, health, mental well-being, lifestyle, and digital skills. “Real Case: A Mobile Phone Changes a Life”, showcasing true stories of how a single smartphone can create careers, expand businesses, and transform lives.
This event was more than just a stage for inspiration. It became a game-changing force, igniting ideas and turning them into action, helping Thai society stay competitive, strong, and truly sustainable in a rapidly changing world.
Ms. Kantima Lerlertyuttitham – Deputy Chief Executive Officer – Chief Corporate Officer of AIS said: “AIS ACADEMY for THAIs | LIFE FEST 40+ is held under the concept of ‘Mission: Think Ahead’, with the goal of delivering both inspiration and essential digital skills to empower Thai people of all ages to embrace change and create new opportunities in life. The event kicked off with the JUMP THAILAND Hackathon 2025, a competition showcasing innovative ideas to support the elderly and people with disabilities under the theme ‘AI-Era Technological Innovations to Enhance Employment and Sustainable Income for the Elderly and Persons with Disabilities’.”
“This initiative was organized in collaboration with the Ministry of Social Development and Human Security. This year’s response was overwhelming, with more than 295 teams and 1,100 participants from 55 leading institutions nationwide. With the support of AIS volunteers, who shared their expertise in digital technology and modern platforms, the teams were able to refine and develop 10 outstanding prototype ideas with strong potential for real-world application. These solutions, in particular, aim to uplift the quality of life for the elderly and people with disabilities — enabling them to stand strong, secure employment, and generate sustainable income, thereby addressing the real needs of Thai society.”
“AIS recognizes the power of the younger generation as a driving force for the nation’s future — their creativity, digital skills, and passion to contribute to society. “JUMP THAILAND” is not just a project, but a stage that proves when young people are given the opportunity to showcase their potential, meaningful change can truly happen. This year, we witnessed the energy of university students joining hands with AIS volunteers to co-create innovations that go beyond ideas — with a determination to improve people’s quality of life, reduce social inequality, and tackle national-level challenges. The innovations born from this platform are like small sparks of light ready to shine. And when these sparks come together, they form a powerful force that illuminates the path for Thai society to move forward with strength and sustainability. Because we believe that every idea, every opportunity, and every action can become a crucial step that drives real transformation for the country,” he continued.
Awards for this year’s winners included:
- First Prize: Team Teletubbies from King Mongkut’s University of Technology Thonburi, with an innovative application of IoT systems to assist the elderly in performing fisheries work more conveniently — awarded the Royal Trophy from HRH Princess Maha Chakri Sirindhorn and THB 100,000. and also received the Popular Vote award along with a cash prize of 20,000 Baht.
- First Runner-up: Team Tua Jeed Prom Jump from King Mongkut’s Institute of Technology Ladkrabang developed a tool that enables people with hearing impairments to live stream and sell products online. — awarded THB 60,000.
- Second Runner-up: Team Eye Touch from Chulalongkorn University and Kasetsart University developed a technology that supports training and advancement in traditional Thai massage for people with visual impairments — awarded THB 40,000.
The top 10 teams’ innovations from the JUMP THAILAND Hackathon 2025 can be viewed at www.jumpthailand.com and on Facebook: Jump Thailand.
The morning session, “Mission: Think Ahead x Life Fest 40+,” showcased the power of cross-sector collaboration. AIS, together with its partners, sparked a grand vision of collective effort across government, private sector, and media. The focus extended beyond providing basic assistance, aiming instead to establish a solid and sustainable support system that enables the elderly and persons with disabilities to truly become self-reliant. At the same time, a dedicated platform was opened for those aged 40+ to “reset their lives” — by gaining new skills, exploring opportunities in the digital world, and enhancing their capabilities to live with stability, modernity, and adaptability in the face of constant change. This initiative reflects the mission of AIS Academy, which goes beyond knowledge creation to become a driving force that propels Thai society forward — strong, resilient, and sustainable into the future.
In the afternoon, the “Life Hack 40+ …Know Early, Act in Time” seminar drew strong interest as it integrated five vital dimensions for living: securing finances in volatile economies, maintaining health and longevity, nurturing resilience and positive mindset, designing a balanced lifestyle and environment, and leveraging digital technology for safety, convenience, and relevance. The sessions did not only inspire but also embodied “learning for adaptation” — a continuous pursuit by AIS Academy to ensure Thais of all ages gain modern, practical knowledge to face the future with confidence.
The event concluded with the seminar stage “Mission: Think Ahead – Real Case: A Mobile Phone Changes a Life,” which brought together leading Thai influencers to share real-life experiences. Their stories reflected the truth that “digital is not just a trend, but a transformative power.” A single smartphone, they emphasized, is no longer merely a communication tool, but rather a factory of opportunities in everyone’s hands. Participants learned from real cases how digital technology can be turned into new income streams — from creating content that reaches millions, to expanding businesses online, or even transforming local agriculture to compete in both national and international markets. This activity was not just a platform for inspiration, but a catalyst for life adaptation in the digital era. It aligned seamlessly with the mission of AIS Academy to leverage knowledge and technology to propel Thai society forward, bridging inequality while enhancing quality of life with strength, resilience, and true sustainability.
