Thai Airways International Public Company Limited (SET: THAI) organized the event “THAI Networking in Milan 2025: Grace to Growth – Soaring Beyond Boundaries” in Milan, Italy, to strengthen its sales and marketing strategies in the European region. The initiative is part of THAI AIRWAYS’s continued efforts to boost sales on key routes and expand the airline’s network accessibility.
The event was attended by key partners and stakeholders, including representatives from the Thai Trade Center in Milan, the Tourism Authority of Thailand (TAT) Rome Office, Milan Malpensa Airport, ticketing agents, and local media.
It served as a significant platform for THAI AIRWAYS to present our new products and services to business partners and individual customers, while also driving sales growth on the Milan–Bangkok route.
Furthermore, THAI AIRWAYS is committed to expanding its customer base beyond Milan to other major cities across Italy such as Rome, Naples, Catania, Venice, and Bologna. This will be achieved through strategic partnerships with airline allies, enhancing connectivity into THAI AIRWAYS’s global network.
The strategy is aimed at optimizing sales opportunities in the European market while facilitating seamless connections to Asia and Australia. It also aligns with THAI AIRWAYS’ s goal of efficiently capturing demand from feeder markets.
This event underscores THAI AIRWAYS’ commitment to enhancing its marketing potential and strengthening its competitive advantage on the global stage. It also reaffirms Bangkok’s role as a regional aviation hub, effectively linking Europe with Asia and Australia.
Currently, THAI AIRWAYS operates daily nonstop flights between Bangkok and Milan, utilizing the Boeing 787-9 Dreamliner, with a total of seven flights per week.
